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Find Your Bridal Style

Published 04/12/2012 and rated Ratingstars5 5 out of 5 stars
by Robyn Valenzuela
What can you use the app for? is an application that helps people who are planning for a wedding to find the perfect items and services at just the right time and to keep their wedding plans organized. Planning for a wedding can be one of the most stressful things for anyone to do and was designed to take some of the burden off and to help keep brides sane. Through, brides, bridesmaid or anyone who is apart of the wedding planning process can setup lists to keep everything organized. For example, there could be a list for shoes, another for flowers and another for wedding favors and so on. Members of the wedding party can be invited to help out with the various lists and give their input as well. also tries to give recommendations on items or services that may be to the user's liking. The site lists items from across the element and organizes them into a single place to help make planning for a wedding just a little bit easier. also describes all of the items, shows who else has "liked" it, lists the price and links to the place where a person could purchase the item. This application can be very useful for those who are tasked with the crazy task of planning a wedding. screenshot
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What is the history and popularity of the app? is an operation based out of the tech capital Palo Alto, California. has been featured on such publications as the Washingtonian Magazine, WED: The Magazine, and has a team of wedding professionals who also go to great lengths to make personalized and fantastic wedding recommendations for their users. As such, the site has been well-received and is a very popular resource for the modern bride.

What are the differences to other apps?

While Pinterest is about sharing images, and is hugely popular with brides, Tailored has been created exclusively with brides in mind and is full of delectable decor, fashion and accessory suggestions. Also many of the items listed are extremely unique and from sites like Etsy which is geared towards showcasing the items from independent sellers. Therefore, the site is great for a bride who is looking to stand out and who loves a little quaint charm in her selections.

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How does the web app look and feel to use? is very professionally designed and easy to use. Members could be invited and can delve right into a wedding plan for a loved one and easily indicate items they hate, items they love and even make their own recommendations by easily browsing through and clicking on the items that speak to them the most. The site was very fast and responsive. There were no dead links or bugs encountered during this review and overall the usability experience of was enjoyable.

How does the registration process work?

New users can register for via their Facebook login, or they can click on the 'Sign Up' link located on the homepage. requests the following information in order to establish a new account: email address, username, and to indicate whether the user is a bride, bridesmaid or some other person.

What does it cost to use the application?

Registering for is completely free to do. It appears that the site is supported by advertising revenue, referrals and investments.

Who would you recommend the application to? is a great site for brides, bridesmaids or anyone else who is to be involved in an upcoming wedding. It is a great place to get inspiration for everything wedding-related from flowers to shoes to wedding favors. Also it can help the wedding planners stay organized or "clip" items they find on the web that are perfect for their event. The site is like Pinterest for wedding, but is more inclined to make useful recommendations to help in the wedding planning process.

  • Get recommendations for elements of one's wedding
  • Stay organized by clipping items of interest
  • Create lists to keep organized
  • Invite members of the wedding party to join in to help with the process video

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